2015 has been another interesting year in the gift/craft wholesale market, seeing E-Commerce continue to grow in popularity. Despite the amount of customers utilizing the Internet to do their shopping continuing to increase, brick and mortar stores are continuing to succeed. This can in part be attributed to one-of-a-kind pieces that can’t be sold effectively online. I am fortunate enough to share an office with Lancaster County’s Wholesale Mall, and was able to gain some insight into this trend. Their manager Craig Sheaffer notes, “many manufacturers who feature one-of-a-kind items are doing...