In 2008 after the American economy crashed, imports became an extremely attractive option to wholesale buyers and retail consumers. Consumers were willing accept a lower quality product due to the drastically lower prices imports offered. Almost 8 years later, a lot has changed in the wholesale market, and consumers are looking for the quality that goes along with American-made Products.
In a recent study done by www.consumerreports.com, 8 in 10 American consumers say they would rather buy an American-made product than an imported one. This is partly to do with the economy being on the rise again, and consumers are more interested in purchasing a quality product. Consumers are also interested in helping the American economy, and purchasing from companies that have high standards for fair labor and product quality (www.makersrow.com). So, as this trend continues to grow, how are you acommodating your customers' desires for quality, American-made products?
We at All American Wholesalers would like to wish all of you a Happy Thanksgiving, and another year of making American-made products more accessible to consumers!